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3 min read
The mortgage market, with its traditional roots and long history, is undergoing a transformation as it marches towards a digital future.

As the tide shifts and consumers grow accustomed to the convenience that digital platforms allow, they want the mortgage process to fit their fast-paced, modern lifestyles. Preferences are moving away from scheduling an in-person chat with a mortgage advisor. Instead, consumers seek simplicity, and above all, a lending experience that is tailored to their unique financial circumstances and aspirations.

To succeed in this space, there are a number of changes lenders must adapt to. By embracing technology, starting with a modern core, lenders can build the intuitive, user-friendly products that modern borrowers demand.

Prioritise ease and convenience

Moving to digital channels brings massive benefits to the borrower and the lender. On the one hand, technology brings greater potential when it comes to better managing data, unlocking efficiencies and reducing costs. It also allows lenders to keep up with new requirements. Underpinned by a flexible and agile lending solution, retail mortgage providers can launch products quickly, offer great customer experiences, and adapt to new opportunities.

For borrowers, the ‘self-serve’ approach to managing their mortgage or changing loan repayments terms is a no-brainer. Technology means they can review loan details or take care of mortgage instalments at their own convenience, without needing to schedule appointments or wait on hold to speak with a representative.

This comes at a time where building societies, banks and brokers have to fight harder for customers. Tech-savvy competitors are on the rise, and with the speed advantage of having been born with the digital experience in mind. By taking the modern road to serving consumers, lenders can stand out in a competitive market.

Optimise lending for the future

Looking at the end-to-end mortgage process reveals that outdated automation and fragmented workflows are hindering lenders' efficiency. For example, many specialised lenders still depend on manual underwriting for lending decisions. Moreover, data collected during the origination phase often requires manual input into the core banking system, leading to gaps in crucial decision-making stages and potential data inconsistencies.

As data flows become more intricate, users increasingly demand smooth and uncomplicated experiences. Integration of systems and the capability to link with other best-in-class services via APIs play a crucial role in bridging the divide between front-end and core banking systems. This integration results in reduced processing costs, enhanced data precision, and decreased operational and fraud risks.

Rethink the old ways of home buying

Digital innovation in the mortgage lending process is sweeping the industry by replacing manual origination and application processes with streamlined automation and online account opening. This shift not only enhances the customer experience by replacing poor or outdated CX/UX with intuitive interfaces, but it also facilitates seamless onboarding.

Simplified onboarding process drives acquisition, while enhancing automation and streamlining workflows, leading to faster, resource-lite operations. Calling customer service or visiting a branch can be time-consuming for both sides, and a technology-enabled mortgage experience reduces the time it takes to complete transactions.

With freed-up time, lenders can allocate resources on serving borrowers with timely, relevant advice and recommendations, also powered by data insights, ultimately enriching their overall experience.

The future of the mortgage market will be digital, with a focus on tailored experiences that empower borrowers on their journey towards homeownership. By proactively embracing an agile, modern platform that allows flexibility and connectivity to other systems, lenders can future-proof their business and thrive in a fast-paced, increasingly consumer-centric environment.

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Mambu Communications
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