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Ualá reinvents digital inclusion across LATAM

Success story

Ualá is an Argentine fintech company that launched in 2017 providing prepaid Mastercard accounts to users conducting financial transactions both domestically and abroad.

Customer base

5+ million

Segment

Retail

Mambu's role

Cloud banking platform

A 100% digital offering, Ualá quickly became successful after it saw an opportunity: an imbalance in Argentina where mobile phone penetration stood at 92%, while banking penetration lagged at 50%. In 2019, after determining there was value to be found in addressing a lack of access to credit despite ample smartphone availability, Ualá expanded by adding consumer loans to its product offering.

  • 4+ million

    Cards issued

  • 15 months

    To go-live

  • 24-hour

    Credit decision

Investors have taken note of the company’s early success. Thanks to multiple rounds of hefty financing from heavyweights like SoftBank Latin America Fund and Tencent, Ualá today relies on the financial muscle that complements its technological agility and vision. Take, for example, Mexico, where it recently announced plans to acquire ABC Capital. Not stopping there, Ualá also launched its own brokerage services in late 2021 and later expanded into the Colombian market in January 2022.

Ualá chose Mambu because the cloud offers ultimate flexibility, embraces simplicity and allows the bank to focus on creativity, innovation, and creating value-added services. Download the case study to learn more.

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uala bank